In 2022, it seems like everyone has a side hustle. If you want to join the ranks of solopreneurs and startup founders, starting a micro-SaaS business could be the right choice for you.
Micro-SaaS businesses are a subset of software-as-a-service products. They’re usually started on a low budget with a super small team behind them — sometimes just one person.
If you’re going solo, you’ll need to know how to build software in order to create your product. You’ll also need some knowledge of marketing, customer service, and finance. But with a few basic skills (and a lot of on-the-job learning), you can make your micro-SaaS idea a reality.
Here are 6 reasons to start a micro-SaaS business in 2022.
1. Micro-SaaS businesses bring in recurring revenue
SaaS companies work because they generate revenue month-on-month through your existing customers. Most SaaS companies offer subscription on a monthly basis, with discounts for longer commitments. That means you’ll get paid every month simply for providing your service.
2. You can work on your micro-SaaS business from anywhere
The beauty of running your own business is that you can work on it whenever — and wherever — you want. You won’t need a fancy office or even a spare room to work out of. With remote hosting platforms and WiFi available more or less everywhere, you can create and manage a micro-SaaS business from anywhere in the world.
3. The SaaS model makes it easy to retain customers
It’s easy to retain customers when you run a software-as-a-service business. You’ll need good customer service and a product that delivers on what it promises to encourage customers to subscribe to your service in the first place. Then, as long as you continue to deliver, you can be sure customers will stick around.
4. Micro-SaaS companies are inexpensive to set up
Unlike ecommerce startups, micro-SaaS businesses don’t require a lot of capital to get off the ground. In fact, if you’re a software developer, you already have all the skills you need to build a micro-SaaS product. If you’re not, you may need to hire a freelance developer to help you bring your software idea to life. Beyond that, you can invest as much or as little as you like in your micro-SaaS startup.
5. More businesses are looking for tech solutions
The marketplace for SaaS businesses is thriving right now. With companies facing upheaval from all different directions — from the Great Resignation to economic uncertainty — they’re constantly on the lookout for great tech solutions to their challenges. Find and relieve their pain points with your micro-SaaS product and you’re on to a winner.
6. You’ll have lots of growth potential
Because there’s so much scope for startups in the B2B world right now, there’s a lot of room for growth once your micro-SaaS business is launched. Whether you want to run your micro-SaaS company long-term, or sell it to the highest bidder once it’s profitable, scaling up is an important part of any startup enterprise. Starting a micro-SaaS business is a great way to ensure your business has room to grow in future.
Want to start your own micro-SaaS business?
Now you know why you should start a micro-SaaS business, it’s time to put your plan into action. Find out everything you need to know about building a micro-SaaS company from scratch.
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