Author name: Rebecca

Rebecca is a freelance copywriter based in Manchester, UK. Follow her on Twitter at @rebeccawritesuk.

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How To Find Blog Post Ideas For Your Small Business Blog

Leave a Comment / Blogging for businesses, Content Creation, Small Businesses /
Every so often, the perfect blog post idea drops out of the sky and into your lap. But for many small business owners and entrepreneurs, it’s rarely that easy. Creating and maintaining a blog takes time and effort — and finding fresh new blog post ideas is no exception. But with the right tools and [...]

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How To Start A Micro-SaaS Company in 2022

Leave a Comment / Small Businesses /
  Software-as-a-Service (SaaS) business models are increasingly popular among technology firms. Usually offered on a monthly, quarterly or yearly subscription basis, the SaaS model allows businesses to make a regular income from their service. SaaS is a good deal for both vendors and clients. Vendors get a steady income. Clients get a contractually-sound service that

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Why Invest In A Content Marketing Strategy For Your Business

Leave a Comment / Blogging for businesses, Content Creation, SEO /
There’s a saying in modern marketing: content is king. Bill Gates coined the expression in a 1996 essay that would transform the world of marketing. And there’s a reason the saying endures. In 2022, content marketing is arguably the most effective way to make your business a success. Even zeitgeisty digital concepts like video marketing,

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How case studies can transform your sales strategy in 2022

How Case Studies Can Transform Your Sales Strategy In 2022

Leave a Comment / Marketing, Small Businesses /
Reviews are important. Studies show that 93% of customers will look at reviews before they buy this year. So even when it comes to the smallest purchases, you want to make sure your customers are saying great things about your products. B2C companies tend to use reviews to give other potential customers more confidence in

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10 Reasons To Hire A Copywriter For Your Web Copy In 2022

Leave a Comment / Hiring a copywriter, Marketing, Website Copy /
Whether you’re struggling to find the right words to describe your product, or you need to put together a compelling business case to boost your marketing strategy, you’re here because you want to know if hiring a copywriter is the right move for your business. If you want to achieve any, some, or all of

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17 Free Tools To Make Blog Writing Easier

Leave a Comment / Blogging for businesses, Content Creation, Small Businesses /
It’s not always easy to commit to writing a blog when you’re running a small business. Whether there aren’t enough hours in the day, or you find the blank page a little intimidating (which is a real thing even with the most seasoned writers), keeping your blog up-to-date is rarely the biggest priority for business

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Why Word Count Matters In Your Blog Posts

Leave a Comment / Blogging for businesses /
From food to fashion, one rule always applies: quality beats quantity. Your business blog posts are no exception to this rule. As the cornerstone of any successful content marketing strategy, your blog posts should consist of high-quality content at all times. So what constitutes high-quality content? Writing 2000 words of poorly-researched, keyword-heavy content is unlikely

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